Eversight's Whitepapers

Creating a Successful Revenue Growth Management Framework: Voices From the Market

Trusting the Data: Experimental Promotion Strategies from CPG Brands

Market Analysis: Factors Shaping Promotion Performance in 2024

Eversight and True Elasticity: Better Data, Better Pricing

Understanding Trade: Price, Promo, and the Role of RGM

Digital Boom, Profitable Growth: Informing Your E-Comm & DTC Strategies

Guidance Best Practices: The Road to Value

Building a Successful Revenue Growth Management Team: Voices From the Market

Transforming the RFP Process: Modernizing a Powerful Tool for the 21st Century

Beyond the Buzzword: 5 Steps to Long-Term Growth

Could Your Best Offers Be Better? How to Avoid Trade Promotion Decay and the Risk of Repetition

Retail 2025: The Never-Ending Experiment

FMI + Eversight: Digital Shelf Optimization